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Ban payday advances ads on youngsters‘ TV, MPs desire

Montag, den 14. Dezember 2020


Ban payday advances ads on youngsters‘ TV, MPs desire

Company, Innovation and techniques Committee told youths are in danger of being ‚groomed‘ by short-term loan providers

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A committee of MPs has needed a ban on payday loan providers marketing on children’s tv, that are being bombarded by communications suggesting that asking for the money is „fun“, „easy“ and „appropriate“ from a age that is young.

The business enterprise, Innovation and Skills (BIS) Committee heard proof from customer campaigners, whom worry that the „cartoon puppets“ utilized on ads could provide young kids the impression that taking out fully that loan is enjoyable and effortless, warning that the generation that is next being “groomed” towards such borrowing. (mehr …)